head
head head head
Home Contact RSS Feed
News   •   Features   •   Reviews   •   Podcasts   •   Contests   •   Contact Us   •   About Us
DC Releases Sales Numbers For ‘Justice League #1′ and They Are Good
Henchman21   |  

Justice League

We knew that DC’s New 52 program would be a sales hit when it was first announced. Too many big name creators on big name characters. Too many new #1 issues which collectors can’t resist. Too much buzz surrounding even the smallest of new series. What we didn’t know was how big of a success the initiative would be, but we are now starting to get an idea.

On DC’s blog The Source, the company announced the sales numbers for Justice League #1, according to Diamond Comic Distributors, and they are pretty good to say the least. Justice League was not only the best-selling title for the month of August, but it’s also the best-selling single issue for all of 2011. The first printing run for Justice League exceeded 200,000 copies and sold out within hours of going on sale, with a second printing selling out within a day. The book is now onto its third printing, only two weeks after its original release.

One thing to keep in mind, whenever any comic company talks about a print run being “sold out,” they are talking about sales to the actual comic stores that you, the customer, buy from. They are not talking about sales that the stores make to actual customers. So, DC can talk about selling 200,000 copies, and your local store could have stacks and stacks of unsold books. Any of these sales numbers have to be taken with a grain of salt. Going back for a third printing is a good sign though, and should indicate that there is continued interest from stores who need to restock after selling through their first shipments of the issue.

These sales figures include the print-digital combo packs and all the variant editions, but do not include any actual digital sales. Digital sales numbers still remain a generally well-kept secret. DC’s announcement makes mention of the DC Comics app peaking at #4 on iTunes for Top Grossing iPad apps during the week of Justice League’s release, but that doesn’t really help us know how many copies were actually sold.

DC also released some other figures for the rest of the new 52:

There are currently ten titles that have seen a print run of more than 100,000 copies. These books are: Action Comics, Batgirl, Batman, Batman and Robin, Batman: The Dark Knight, Detective Comics, Flash, Green Lantern, and Superman.

Action Comics joins Justice League as the second title to see a total print run of over 200,000 copies (between its first and second printing).

All of DC titles that went on sale September 7, 2011 have sold out from Diamond and are going back to press.

All of DC titles seeing release this week, September 14, 2011 have sold out from Diamond and are going back to press.

These are all pretty impressive figures and shows that, at least in the short run, DC is selling a lot of comics. I don’t think anyone should be surprised by that fact. The sheer volume of titles and all of these first issues are a sales magnet. I’m sure once September is done and the next batch of numbers comes out, DC will be the leader in both sales and market share. The question will not be whether they have good first-month sales, the question will be whether they have good sixth-month sales. Can DC maintain the excitement they have created with this, and will readers be sticking around on series they are taking a chance on this month? In addition, will this have the desired results of getting new or lapsed readers back into the shop? Finally, will we ever see honest numbers of copies sold digitally, or will we have to continue to guess at the numbers? I really wish I could see some kind of numbers for actual digital sales, just so I could know if it is a revolution or if it’s just a niche market within the already niche market of comic books.

Congrats to DC on these numbers. They are off to a good start, and if these sales continue, you have to assume that Marvel will make some kind of move to combat this. I doubt it will be as monumental as what DC has done, but they’re not going to rest on their laurels and let DC take away the dominance that Marvel has built over the last decade. I read 5 of the issues that came out last week, and I’ll be coming back for at least 4 of them, so that’s a pretty good record.

What did you think of the first batch of books, and do you think DC will be able to maintain these kinds of numbers?

  • Nazz

    Just got the DC Comics app for my Droid phone and downloaded Justice League #1 as a result of this post and I am beyond psyched. the guided view with interactive fades and selection of what you see while you read is AMAZING!

  • Georgewelsh

    Lets hope it continues… I really hope the digital editions do well. I want comics as a medium to last. I want them to be around for my kids to read someday. And more comics for kids please! This medium can only live off mature fans for so long, if we cannot get younger audience and girls hooked on comics, this industry will die off when its fans get old and die…

Topics: Comics, News
Previous Article
Next Article
«
»
Around the Web
Geeks of Doom on Instagram Follow Geeks of Doom on Tumblr
Geeks of Doom on YouTube Geeks of Doom on Pinterest
Geeks of Doom Email Digest Geeks of Doom RSS Feed
Google
Amazon.com
Check out all of our current contests listings
Check out all of our current contests listings
space
space
The Drill Down Podcast TARDISblend Podcast Skull-Face Island Movie Podcast
BlendoveR
Get Geeks of Doom Gear on CafePress
BlendoveR   ·   Cinema Blend   ·   Collider   ·   Film School Rejects   ·   First Showing   ·   io9   ·   Latino Review   ·   Screen Rant   ·   Slashfilm   ·   The Mary Sue
2520 Clothing Company
Animated  ·  Apps  ·  Art  ·  Best-Sellers  ·  Bits of Doom  ·  Blog  ·  Blu-ray  ·  Book of Geek  ·  Books  ·  Cartoons  ·  Celebrity  ·  Charity  ·  Collectibles  ·  Comics  ·  Computers  ·  Contests  ·  Conventions  ·  Deals  ·  DIY  ·  Documentary  ·  Doom Deliveries  ·  DVDs  ·  Electronics  ·  Environment  ·  Fanatic  ·  Features  ·  Gadgets  ·  Games  ·  Gear  ·  Geek Finds  ·  Geek Girls  ·  Gift Guide  ·  Holidays  ·  Humor  ·  Interviews  ·  Movies  ·  Music  ·  News  ·  News Bytes  ·  Obit  ·  Photos  ·  Podcasts  ·  Politics  ·  Poll  ·  Press Releases  ·  Recaps  ·  Reviews  ·  Rumors  ·  Science  ·  Software  ·  Sports  ·  Technology  ·  Television  ·  Theater  ·  Theme Parks  ·  Trailers  ·  Travel  ·  Video Games  ·  Videos  ·  Web Games  ·  Week of Geek  ·  Zombie Round-Up
space
January 2014  ·   December 2013  ·   November 2013  ·   October 2013  ·   September 2013  ·   August 2013  ·   July 2013  ·   June 2013  ·   May 2013  ·   April 2013  ·   March 2013  ·   February 2013  ·   January 2013  ·   December 2012  ·   November 2012  ·   October 2012  ·   September 2012  ·   August 2012  ·   July 2012  ·   June 2012  ·   May 2012  ·   April 2012  ·   March 2012  ·   February 2012  ·   January 2012  ·   December 2011  ·   November 2011  ·   October 2011  ·   September 2011  ·   August 2011  ·   July 2011  ·   June 2011  ·   May 2011  ·   April 2011  ·   March 2011  ·   February 2011  ·   January 2011  ·   December 2010  ·   November 2010  ·   Octber 2010  ·   September 2010  ·   August 2010  ·   July 2010  ·   June 2010  ·   May 2010  ·   April 2010  ·   March 2010  ·   February 2010  ·   January 2010  ·   December 2009  ·   November 2009  ·   Octber 2009  ·   September 2009  ·   August 2009  ·   July 2009  ·   June 2009  ·   May 2009  ·   April 2009  ·   March 2009  ·   February 2009  ·   January 2009  ·   December 2008  ·   November 2008  ·   Octber 2008  ·   September 2008  ·   August 2008  ·   July 2008  ·   June 2008  ·   May 2008  ·   April 2008  ·   March 2008  ·   February 2008  ·   January 2008  ·   December 2007  ·   November 2007  ·   Octber 2007  ·   September 2007  ·   August 2007  ·   July 2007  ·   June 2007  ·   May 2007  ·   April 2007  ·   March 2007  ·   February 2007  ·   January 2007  ·   December 2006  ·   November 2006  ·   Octber 2006  ·   September 2006  ·   August 2006  ·   July 2006  ·   June 2006  ·   May 2006  ·   April 2006  ·   March 2006
space
Creative Commons License
This website is licensed under
a Creative Commons License.
space
Geeks of Doom is proudly powered by WordPress.

Students of the Unusual™ comic cover used with permission of 3BoysProductions
The Mercuri Bros.™ comic cover used with permission of Prodigal Son Press

Geeks of Doom is designed and maintained by our geeky webmaster
All original content copyright ©2005-2014 Geeks of Doom
All external content copyright of its respective owner, except where noted

Privacy Policy | Contact
space
space