Well folks, it looks like the apocalypse isn’t canceled after all. This morning, the monstrous Kaiju of Guillermo del Toro‘s Pacific Rim made land fall in San Diego, California. Ladies and gentlemen, the Great Kaiju War has begun and it will be televised… or streamed on YouTube at least!
Taken from helicopters flying over Qualcomm Stadium, the footage below shows a series of colossal craters – a monster’s massive footprints – in and around the stadium. As if stadium parking wasn’t the pits already, am I right people?!
In response to this unparalleled extra-terrestrial threat, Qualcomm is rallying the support of concerned citizens across the country to get involved in the battle.
You can join the fight by downloading the Pacific Rim: Kaiju Battle mobile app, powered by Qualcomm Vuforia mobile technology, which allows you to hone your combat skills at the controls of your own Jaeger and engage the Kaiju in hand-to-claw combat.
The Pacific Rim: Kaiju Battle game, powered by Qualcomm’s Vuforia augmented reality technology, allows users to play as the giant Jaeger robots and fight monstrous Kaiju from Warner Bros. Pictures and Legendary Pictures Pacific Rim in a real-world environment. Using vision-based image recognition, users can set up gameplay on any flat surface and see the film’s combatant characters come to life on their tablet or smartphone device. The gameplay features on-screen controls for attacking, blocking and performing special finishing moves. Join the fight!
Secondary app functionality allows users to add the Jaeger and Kaiju characters into their own photos. Take a photo from within the app interface or select from your device’s photo library and add one of the giant robots or monsters into the scene. Controls for scaling, positioning, coloring and a variety of character poses allow users to customize the scene, which can then be saved or shared to social networks.
Presented by Warner Bros. Pictures and Legendary Pictures, Pacific Rim hits theaters July 12.