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Third ‘You’ve Been Chosen’ Teaser Released By BioWare
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The Movie God   |  @   |  

You've Been Chosen "Impact" Teaser

Another teaser has been released by BioWare and EA for their mysterious You’ve Been Chosen game, which has had a bizarre and intriguing viral marketing campaign thus far.

The teaser, called “Impact,” fits in with the previous two videos (“Nightmare” and “Spark”), all being cryptic and strange. It would appear that the game could possibly be some kind of mix between X-Men and Harry Potter, where people with special abilities are chosen for something, but nothing is confirmed yet.

You can read about some new information and check out the teaser below.

...continue reading »
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Disney In Depth: The Marketing Genius Of ‘Muppets Most Wanted’
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Brett Nachman   |  @   |  

Disney In Depth banner

Muppets Most Wanted leaps into theaters some 28 months after the “revival” of the Muppets entity through the Jason Segel and Amy Adams film that sparked new interest in Kermit, our favorite felt friend. The March 21 release benefits from a keen and laugh-out-loud marketing campaign that integrates one of the brand’s best assets: smart humor.

This week’s Disney In Depth takes you behind the scenes as we explore how Disney’s first family film of 2014 may also be the best-promoted movie of the year – no matter the studio.

...continue reading »
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Lawyer Wields Flaming Sledgehammer In Awesome Local Super Bowl Ad
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Dr. Geek, Ph.D.   |  

Jamie Casino Ad Sledgehammer

During the Super Bowl last night, citizens of the city of Savannah, GA were treated to what is possibly the most metal ad for a personal injury lawyer that you will EVER see.

In the 2-minute commercial created and directed by Jamie Casino, titled “Casino’s Law,” the personal injury lawyer chronicles his own journey from high-powered criminal defense attorney to practicing personal injury law after the murder of his younger brother. Now, if that conjures up images of a guy in a bad suit talking about how he can get you the money you deserve, you are thinking wrong! Imagine instead a music video for the song “Devil Gets Your Soul” by Nick Nolan about murder, vengeance, mourning, and redemption ending with a smashed tombstone and a flaming sledgehammer. It has to be seen to be believed! Check it out here below.

...continue reading »
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Because, Awesome: ‘Carrie’ Viral Video Prank Scares The Hell Out Of Unsuspecting New Yorkers
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Empress Eve   |  @   |  

Carrie Remake Header

Unsuspecting patrons at a cafe in New York City got quite the scare recently after a young girl went all “Carrie” on them as she seemingly used telekinetic powers to hurl another patron, then move the chairs and tables, and knock the books off the shelves.

Here below, you can check out the video of the incident, which was a viral marketing staged prank for Sony’s upcoming horror remake Carrie.

The elaborate stunt, which took place at sNice Cafe in the West Village in New York City, was staged by Thinkmodo, the New York-based viral video marketing company that was also responsible for “Flying People” viral video for the film Chronicle.

...continue reading »
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New ‘X-Men: Days Of Future Past’ Viral Video, Images & Website For Trask Industries
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The Movie God   |  @   |  

X-Men: Days of Future Past Sentinel

A new viral website has gone live for Trask Industries, the fictional corporation from the upcoming X-Men: Days of Future Past headed by Bolivar Trask (Peter Dinklage), whose goal is to protect humans and their freedom from the ever-growing mutant threat with his creations, including the Sentinel program. The program, which was first launched in 1973, sees the mutant threat combated with 18-foot, nearly 5,000-pound artificial intelligence machines called Sentinels designed to destroy mutants.

The website gives us our first look at Dinklage as Trask, in all his ’70s glory, as well as loads of information on what the company does, why mutants are dangerous, and why you’re safe with Trask’s defense systems. Also found on the site are a video for the company and some cool images/propaganda posters, which can be seen below.

...continue reading »
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