Columbia Pictures is ready to roll the dice on The Da Vinci Code franchise one more time, announcing that it is officially moving forward with The Lost Symbol, which is based on author Dan Brown‘s book of the same name.
When The Da Vinci Code first came out, it was a mass hit and was everywhere you looked and listened. This popularity obviously carried over when director Ron Howard and star Tom Hanks teamed up for the movie adaptation, and though it wasn’t as well-received, the movie still made $758 million in its box office run. A sequel was always expected considering there were more books in the series, but for some reason it never felt quite right. Angels & Demons was even less-liked than the original, and it went on to make $486 million — not a bad take, but surely not up to the hopes of the studio.
Despite the lackluster performance of Angels & Demons, this news comes as no real shock. Yes the original made a lot more money, but it also made a profit of of over $300 million. You don’t need to have the best business sense in the world to think that another film could deliver similar numbers, even if it ultimately doesn’t fare well.
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